Google Business Profile · Citations · Local SERP

Local SEO for Small Business — Get Found in Google Maps & Local SERPs.

A complete local SEO foundation by senior experts. Google Business Profile claim & full optimization, photos, posts, Q&A seeding, NAP-consistent citations across the top 15-20 directories that matter for your category, plus a review-acquisition starter sequence ready for your CRM. $997, 15 business days, transparent pricing, no surprises.

Strategy + blueprint for your team to implement. Want it done for you? Upgrade to Leverage →

Get My Local Kit → ✓ Transparent pricing, no surprises · 15 business days · $997 fixed price

TapasSEO's Local Presence Starter Kit is a one-time local SEO foundation by Leverage (20+ years, 50+ countries). We claim or recover your Google Business Profile, optimize every field (categories, attributes, services, descriptions, hours, links), seed it with 8-12 photos, 4-6 opening posts, and 8-15 Q&As, then clean up your NAP across the top 15-20 citation sources for your category. You also receive a 3-step review-acquisition email/SMS sequence ready to drop into your CRM. $997, 5-7 business days, transparent pricing, no surprises.

Why Local Presence Matters

For Local Searches, Google Maps Wins Before Blue Links Even Render.

The Map Pack appears above organic results for nearly every query Google interprets as local. AI engines now pull the same data when answering local questions.

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Map Pack visibility

For most local intent searches Google shows 3 Map Pack results above the organic SERP. Your Google Business Profile is your ticket in.

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NAP consistency

Name + Address + Phone must match across every directory. Inconsistencies cost you trust signals and rankings.

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AI engine local answers

ChatGPT, Perplexity, Gemini increasingly answer “best X near me” queries by pulling structured local data. Google Business Profile shapes what they say.

Everything You Receive

Inside Your Local Presence Starter Kit.

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Google Business Profile claim or recovery

If your profile exists but is unclaimed, suspended, or duplicate — we handle the claim/recovery flow with Google.

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Full Google Business Profile optimization

Primary + secondary categories, attributes, services, descriptions (long & short), hours, special hours, all link slots, business model.

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8-12 optimized photos

Properly geotagged, named, and uploaded with cover, logo, interior, exterior, and team/work photos selected for category relevance.

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4-6 opening posts

Welcome announcement, offer, event, FAQ, hours change, or whatever fits your business cycle. Ready to publish.

8-15 seeded Q&As

Common questions for your category, with concise high-signal answers. Pre-empts noise from competitors or random users posting bad answers.

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Citation cleanup (top 15-20 directories)

NAP-consistent listings on the top directories that matter for your category and country. Duplicates merged, wrong NAPs corrected.

Review-acquisition starter sequence

3-step email/SMS template ready for your CRM (initial ask, reminder, thank-you). Compliant with Google review guidelines.

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15-20 page PDF + 30-min walkthrough

Documentation of every change made plus a recorded walkthrough so your team can maintain the work.

Investment

One Price. 5-7 Days. Done.

Local Presence Starter Kit

Single-location local SEO foundation

$997

One-time. 5-7 business days. Transparent pricing, no surprises.

  • Google Business Profile claim or recovery
  • Full Google Business Profile optimization (every field)
  • 8-12 optimized photos uploaded
  • 4-6 opening posts published
  • 8-15 seeded Q&As
  • Citation cleanup on top 15-20 directories
  • Review-acquisition starter sequence
  • 15-20 page PDF documentation
  • 30-minute walkthrough call
  • Transparent pricing, no surprises
Get My Local Kit — $997

🔒 Fixed scope and price, documented up front — no surprises.

Want this implemented for you? Have Leverage do it →

🔒

Transparent pricing. No surprises.

Fixed scope and price, documented up front — no surprises.

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Senior SEO experts only

Reviewed and finalized by senior specialists from the Leverage team — the same people who handle local programs for multi-location brands.

5-7 day SLA

You order, we deliver in 5-7 business days. Fixed timeline, fixed price.

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Done, not just documented

This is implementation, not a checklist. Your Google Business Profile is live and optimized when we hand it back. Citations are submitted, not just “recommended”.

Built by Leverage

Local SEO, By People Who’ve Run Multi-Location Programs.

TapasSEO is the productized arm of Leverage, a boutique SEO consultancy with 20+ years of experience across 50+ countries and 20+ languages. Local SEO programs — from single locations to multi-country chains — are an active part of our enterprise practice.

20+
Years SEO
50+
Countries
20+
Languages
5-7d
Delivery
FAQ

Quick Answers

Who is this for?

Single-location small businesses and local service providers (clinics, law firms, accountants, agencies, restaurants, salons, gyms, contractors, real estate offices, etc.) that need to be found by people searching nearby. Also for newly opened locations where the Google Business Profile listing was rushed or never properly optimized. For multi-location businesses we recommend a custom engagement — email hello@tapasseo.com for a quote.

Why does Google Business Profile matter so much?

For most local intent searches (anything with a city name, anything with “near me”, anything Google interprets as local), the Google Maps pack appears above the organic results — which means Google Business Profile listings are seen before any blue links. A poorly optimized Google Business Profile costs you the visibility battle before users ever scroll. Plus AI engines (ChatGPT, Perplexity) now pull Google Business Profile-style data when answering local questions.

What does this include exactly?

Google Business Profile claim or recovery (if needed), full profile optimization (categories, attributes, services, descriptions, hours, links), 8-12 optimized photos with proper geotagging and naming, 4-6 opening posts, 8-15 seeded Q&As to preempt common questions, NAP-consistent citation cleanup across the top 15-20 directories that matter for your category, and a review-acquisition starter sequence (3-step email/SMS template ready for your CRM).

How is this different from the Google Business Profile Posting Sprint?

This Starter Kit is the one-time foundation: claim, optimize, seed, clean citations. The Google Business Profile Posting & Activity Sprint ($397) is ongoing weekly content for 30-60 days to test what drives discovery and actions. Most clients buy the Starter Kit first, then optionally add the Sprint to test growth tactics.

Can you guarantee Map Pack rankings?

No service can guarantee a Map Pack position — Google ranks by relevance, distance, and prominence, and competition varies by city and category. What we guarantee is that you will leave with a fully optimized Google Business Profile, NAP-consistent citations, a starter content cadence, and a review-acquisition system. transparent pricing, no surprises on the deliverable quality.

What if I am not satisfied?

Transparent pricing, no surprises — fixed scope and price, documented before you order.

Do you implement, or do I implement?

You receive the full deliverable from senior consultants — the audit, blueprint, plan, or instructions for your team to execute. Your team (or your dev) handles implementation. If you want hands-on implementation, upgrade to Leverage → — they will quote you a custom price for done-for-you delivery.

Get Found in Google Maps & Local SERPs.

Google Business Profile claim. Full optimization. Photos. Posts. Q&A. Citations cleaned. Review-acquisition starter. 5-7 business days. $997 once.

Get My Local Kit — $997

One-time payment · 5-7 business days · Transparent pricing, no surprises

TapasSEO team — By Leverage | 20+ years SEO & digital marketing across 50+ countries and 20+ languages

Prefer a different channel?

Multi-Location Business or Custom Local Engagement? Talk to Leverage.

If you have multiple locations, multiple regions, or need ongoing local SEO management — drop your details and a free senior SEO consultant from the Leverage team will reach out within 24 hours.

Still unsure? Talk to a human.

Pick the channel you prefer. A senior SEO consultant from the Leverage team replies within 24h.